Hello, my name is Gregory Dworak.
I am a digital junkie, creative thinker and optimist.
I do conceptual and graphic design, art direction and development.
Communication and interaction are my specialities.
What I offer includes:
- Integrated experience spanning 24 years of successful track record in commercial design, agency+, client+ and
freelance+side, with at least 10 years covering digital & online media; at least 15 years experience managing
and coaching design teams in hands-on roles as Lead Designer or Senior Creative / Director positions. - A concept-driven mind allowing me to "see the bigger picture" and solve a broad range of problems, combining targeted
business strategies with cutting edge design, efficient information architecture and great user experience. - Capable of taking any project through – from brief gathering, client meetings, research, concepts and artwork, mock-ups
and wireframes, presentations, direction of external jobs, pre-press or development to final production delivery. - Thorough understanding of marketing and advertising in corporate communications dialogue (both on- and offline)
with in-depth knowledge of visual arts, composition, colour and typography in both traditional and digital design. - Appreciation and understanding of Account Handlers', Copywriters' and Developers' work with ability to both develop
and execute given concepts accurately and in line with brief, deadlines and budget. - A passionate, creative and intelligent approach to work which is user-centred and compliant with all accessibility and
usability standards, delivering the right message to the right audience in the most appropriate way. - Ability to pitch ideas clearly, both orally and in writing at any level, fast learner, GSOH.
Computer skills summary:
- Master level in current Adobe CS package, especially Illustrator and Photoshop (since 1990, versions 2.x);
- online: excellent knowledge of Dreamweaver, Flash and Motion Graphics, IA, wire-framing and table-less XHTML/CSS
hand-coding to current Web Standards; working knowledge of WCAG, accessibility, IA, UX, SEO and other
associated web technologies including javascript, jQuery, actionscript, PHP, mySQL, CMS; - offline: InDesign and QuarkXpress (since versions 2.x); in-depth knowledge of DTP delivery and print production;
- support: good working knowledge of MS Office and other office supplementary software; thorough understanding
of 3D and modelling software, Final Cut Pro, AfterEffects and video editing/encoding; Garage Band;
Other interests:
Psychology, creative cooking, extreme gardening, sailing, scuba diving and underwater photography, sci-fi, sci-fa;
Favorite book: Sadegh Hedayat "The Blind Owl"; favorite movie: "Blade Runner"; favorite music: jazz, electronica, Soma FM;
